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Former pro–ultimate frisbee player Maggie Donohoo is always up for a challenge.  For example, many people might choose to never leave the house again after breaking two dozen bones. But Maggie has long since hit that milestone, and she’s still got the travel bug. She’s been to South Africa, India, Guatemala, Vietnam, and more, and publicity with Osmond Marketing is her...

Did you know Google's total daily health-related searches amount to 70,000 each minute? In the current healthcare digital space, the focus isn’t whether or not the “doctor will see you now.” Instead, it’s more important to determine who is viewing the doctor.  Meet the New Consumer Studies show that 81 percent of consumers research online services before they reach out to make a...

Meet Jordan Lundell, the Newest Member of the Osmond Marketing Team   Jordan’s awesome writing and interpersonal skills make her a natural fit on our project management team. “I love her passion for writing and telling a good story,” says Emily Woll, COO at Osmond Marketing. “Since her first day on the job, Jordan stands out as an effective problem solver, and...

By J'Nel Wright   When we last tuned in, Ebenezer Scrooge, business owner and all-around yuletide grouch from Charles Dickens’s A Christmas Carol, was getting an earful from his former partner (and notably dead), Jacob Marley. In the event that dancing around his bedroom draped in chains wasn’t enough, Marley recruited three consultants to share targeted business expertise with his doomed-to-departmental-damnation friend....

When playing two truths and a lie, you might hear Brennon Cox give these answers: “I worked as a chef in a five-star restaurant.” “I still own a huge collection of Beanie Babies.” “I once experienced devastating flooding in Utah.” Which one is the lie? It’s the Beanie Babies one, but we wouldn’t hold it against him if it were true. He did...

With new challenges during these uncertain times, how will you connect with your customers in 2021? According to experts, it may not be easy. A recent Forrester report found that the current pandemic will lead to “deeper budget cuts with broader effects across the marketing ecosystem and broader economy.” However, that same report advises against cutting back on your marketing...

As the pandemic rages on, organizations are faced with new opportunities to keep business operations moving. In a recent Forbes article, columnist Amy Osmond Cook shares four strategic tips to engage in productive and supportive virtual meetings for your staff to keep things moving and on track. Here are some highlights of that article.  Be Clear about the Purpose of the...

  How can you reach an enormous audience with strategies that are cost-effective and measurable? Two words: digital marketing.  Not all digital marketing agencies are alike, so it’s important to find one that works best with your business goals. Working with an agency with the technical knowledge to help businesses develop data-based strategies is essential for connecting with customers and igniting business...

For the fifth year in a row, Osmond Marketing is recognized as one of MountainWest Capital Network’s Utah100 for 2020. The announcement was part of the MWCN 26th Annual Utah 100 Award Event held virtually on Tuesday, October 13.  “We are excited to receive this honor, as it speaks highly of our team, clients, and culture,” said Emily Woll, COO at...

Lathum Nelson has a healthy appetite for public relations. That isn’t entirely metaphorical: he started in this business eating. Fresh out of college, he took an unpaid internship at Zoo Records in Santa Monica because he was a fan of some of their artists. While there, he assisted the PR department for a few months in exchange for all of the...