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By Em Jurbala   Language evolves constantly, and that means marketing strategies need to shift as the way we communicate changes. Given the current shift to virtual communication, fewer people are speaking face-to-face, and more need to rely on other means to convey emotion and intent behind their words. That’s where emojis come in.  According to Phill Agnew at Brandwatch, over 10 billion...

By Isabella Markert While 59 percent of B2B marketers say that LinkedIn generates leads for their business, the other 41 percent aren’t getting leads from the business platform. With 675 million monthly users, LinkedIn is a crowded space. So if you’re not getting leads by using it, should you bother? We’re here to tell you that yes, you should be using LinkedIn,...